| client | Email Address | Email address of the customer who placed the order for this scenario to work |
| Your Name | Name of the customer who placed the order for this scenario to work |
| name | Name of the customer who placed the order for this scenario to work |
| family name | Last name of the customer whose order this scenario works |
| Phone number | Phone number of the customer who placed the order for this scenario to work |
| tag | Tag the customer who placed the order for this scenario to work |
| address (e.g. of house) | Address of the customer who placed the order for this scenario to work |
| Marketing Permits | Marketing permission for the customer who placed the order for this scenario to work |
| transaction permission | Transaction permission of the customer who placed the order for this scenario to work |
| ID | ID of the customer who placed the order for this scenario to work |
| Number of Orders | Number of customer orders that have placed orders for this scenario to work. |
| Total Sales | Total sales of customers who placed orders for which this scenario works |
| Last Order Date | Last order date and time of the customer whose order this scenario works |
| Date and time of first order | Date and time of the customer's initial order that placed the order for this scenario to work |
| Customer purchased goods. | trade (brand) name | Whether the customer who placed the order has previously purchased a product with the relevant trade name |
| Item Tags | Whether the customer placing the order has previously purchased an item with the corresponding product tag |
| Shopify Product ID | Whether the customer who placed the order has previously purchased a product with the corresponding Shopify product ID |
| Customer purchased a product (single item purchase only) | trade (brand) name | Whether the customer who placed the order has previously purchased a single item with the relevant trade name |
| Item Tags | Whether the customer placing the order has previously purchased a single item with the corresponding product tag |
| Shopify Product ID | Whether the customer who placed the order has previously purchased a single item with the corresponding Shopify product ID |
| Customer purchased goods (repeat purchases only) | trade (brand) name | Whether the customer who placed the order has previously purchased a recurring product (subscription) with the relevant trade name |
| Item Tags | Whether the customer placing the order has previously purchased a recurring product (subscription) under the relevant product tag |
| Shopify Product ID | Whether the customer placing the order has previously purchased a recurring product (subscription) for the corresponding Shopify product ID |
| Customers are not buying products. | trade (brand) name | Whether the customer who placed the order has previously purchased a product with the relevant trade name |
| Item Tags | Whether the customer who placed the order has previously purchased an item with the corresponding product tag |
| Shopify Product ID | Whether the customer who placed the order has previously purchased a product with the corresponding Shopify product ID |
| Customer has not purchased any products (single item purchases only) | trade (brand) name | Whether the customer who placed the order has previously purchased a single item with the relevant trade name |
| Item Tags | Whether the customer who placed the order has previously purchased a single item with the corresponding product tag |
| Shopify Product ID | Whether the customer who placed the order has previously purchased a single item with the corresponding Shopify product ID |
| Customers are not buying products (repeat purchases only) | trade (brand) name | Whether the customer who placed the order has previously purchased a recurring product (subscription) with the relevant trade name |
| Item Tags | Whether the customer who placed the order has previously purchased a recurring product (subscription) under the relevant product tag |
| Shopify Product ID | Whether the customer who placed the order has previously purchased a recurring product (subscription) for the corresponding Shopify product ID |
| Logic (A/B) testing, etc. | 50% going to YES. | |