Winback

Send cross-sell emails after purchase.

To send a cross-sell e-mail after a purchase, do the following A cross-sell e-mail is an e-mail sent to a customer to suggest another product related to the one the customer has already purchased. Watch the video to set it upView the manual to set it up1. IntroductionIn this article, we will discuss the Store

Send a win-back email

A winback is an email sent to customers who have not made a purchase for a certain period of time to encourage them to return to the store. Because win-backs are emails sent to existing customers, they are a much less expensive and effective marketing approach than new customer acquisition emails.

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