StoreCRM|Effortless Marketing Automation for Shopify Stores
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What is a Welcome Email?

  • A welcome email is the first message sent to a customer after they register their email address with your store.
  • Customers typically register their email address during membership sign-up at checkout or when subscribing to a newsletter.
  • It serves as the first point of communication with the customer and greatly influences the first impression of your company or brand.
  • Sending a welcome email as soon as possible after email registration helps create a positive impression.
  • With StoreCRM, a welcome email can be sent automatically just one minute after email registration.
  • To send a welcome email, you must be subscribed to the Standard Plan or higher in StoreCRM.
What to Include in a Welcome Email

Subject Lines and Design for Welcome Emails

Welcome Email Example

Subject: Thank You for Registering with [Store Name]! Enjoy Your [Benefit] Right Away!

Body:

Dear [Customer Name],

Thank you for registering with [Store Name]!

At [Store Name], we offer a wide selection of products including [Product Categories].

[Special Offer for First-Time Customers]

Right now, receive a [Benefit Details] with your first purchase!
Coupon Code: [Coupon Code]
Valid Until: [Expiration Date]

We hope you find something you love!

[Store Name]
[Store URL]

What is a Welcome Email?

  • A welcome email is the first email sent to customers who register their email address with the store.
  • It serves as the first point of communication with the customer and greatly influences the first impression of the company or brand.
  • Sending the welcome email as soon as possible after the customer registers their email address can help create a positive impression.
  • For how to add coupons, please see this page.

Welcome Email

  • With StoreCRM, you can send emails like this using templates.
  • You can also create original emails using store or product photos.

チェックアウト離脱LINEメッセージ

Notify Customers by Email and LINE 1 Minute After Registration

  • Sending a message immediately after email registration helps improve your store’s impression and encourages the first purchase.
  • With StoreCRM, you can send both email and LINE messages.
  • You can set the message to be sent a few minutes, hours, or days after registration.

No Additional Apps Required

  • With StoreCRM, you can send welcome emails without the need to install any additional apps.
  • You can enhance your welcome emails by adding coupons or recommending products.

Welcome Email Setup is Easy

  • With StoreCRM, you can easily set up welcome emails without installing any additional apps.
  • Please make sure that the StoreCRM app is installed on Shopify in advance.
  • To send welcome emails, you must subscribe to the Standard Plan or higher of StoreCRM.

Add Scenario

Click [Send message ○ days (or hours) after registration] to add a scenario.

Set Email Delivery Time After Registration

  • For example, we set it to “10 minutes.”
  • You can choose from minutes, hours, or days as the unit.

Select Email and LINE Message to Send

  • You can also send a LINE message at the same time.
  • To create a new email, go to [Messages] → [Email List].
  • You can send an email using a template, or create an original email.

Configure Follow-Up Messages

  • Check the box for [Send a second message].
  • Set up the email to be sent using the same steps as the first email.
  • Sending different content in the first and second (or later) emails can improve conversion rates.
  • Sending a coupon in the second email and recommending products in the third can help increase sales.
  • You can also add a coupon. For instructions on how to add a coupon, see here.
  • You can also set the second email not to be sent if the coupon has already been used.

Set the Timing for Sending the Second Message

  • For example, “3 days” was selected.
  • You can choose the unit from minutes, hours, or days.

Set Conditions by Product, Customer, or Subscription

  • With StoreCRM, you can send emails based on various conditions.
  • For details on scenario execution conditions, please refer to this page.

Create a Welcome Email

  • Create the email specified in the scenario.
  • You can use a template to send the email, or create a custom email.
  • This allows emails to be automatically sent to customers after their first purchase.
  • To create a coupon link, you need to enable coupon delivery in the scenario settings.

Use the reporting feature to check open rates, click rates, and sales

  • With StoreCRM’s reporting feature, you can check open rates, click rates, and sales.
  • You can also filter the data by specific scenarios or emails.
  • Click [Download this data (Shift_JIS for Microsoft Excel)] or [Download this data (UTF-8 for non-Microsoft Excel)] to export the data.

Summary

Sending welcome emails manually can be time-consuming and labor-intensive. Why not use a convenient app to automate your email delivery?
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